That is the mistake that many environmentalists make: when talking to Republicans and conservatives about solar and about clean energy, they lead off with climate change. That is the wrong message. If you deliver the message of energy freedom, energy choice, competition, national security, innovation, all of sudden you’ll have a receptive audience. They will listen to you. If you lead off with climate change, they won’t pay a bit of attention to anything you say. They’ve been brainwashed for decades in believing that we’re not damaging the environment.

Start a discussion